SKIN I AM______.
Embracing the power of storytelling and connection, The SKiN PROJECT.
ABOUT
SKiN
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Introducing SKIN: powered by KLTR, an enlightening and captivating multimedia experience centered around representation, belonging, and the powerful influence of media on perception and identity. This extraordinary event invites the university community to partake in storytelling, live-journaling, and a special screening and engaging talkback session featuring 'Shea,' a compelling film directed by Anthony Valentine and available on Amazon Prime.
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KLTR, an urban x elegant lifestyle brand, is dedicated to addressing social, emotional, and cultural issues through thought-provoking content development and curated experiences for students across the nation.
HOW IT WORKS.
Weeks Leading Up
BRANDING
BRINGING SKiN TO LIFE
We're dedicated to creating a buzz around the SKiN event, and it all starts with branding. Through a variety of channels such as promotions, social media engagement, captivating Skin Deep videos, and eye-catching flyers, the word is spread.
Day One
THE POPUP
CREATING CULTURE x AMPLIFY IDENTITIES
Imagine a vibrant, interactive space on your campus—the SKiN Pop-Up. Here, our passionate team sets up an engaging installation where you can immerse yourself in a world of self-discovery. Receive free giveaways, and share your story through our video shoot if you're up for it. It's a chance to connect, express yourself, and embrace the power of personal narratives.
Day Two
SKiN
EXPERIENCE
UNLEASHING PERSONAL NARRATIVES
In the heart of the event, the auditorium becomes the stage for the much-anticipated "SKiN Experience." We'll premiere a curated selection of More Than SKiN Deep videos captured during the Pop-Up. These powerful stories will challenge your perceptions, ignite conversations, and invite you on a profound journey of self-reflection and growth. It's an opportunity to explore the complex intersections of identity, culture, and media. A special screening of Amazon Primes 'Shea' will also take place.
I AM NOT SKiN DEEP
TELL YOUR STORY.
Share your story, your voice, and what lies beneath your skin through our #IAmNotSkinDeep video submission. In a short and impactful video, delve into the depths of your identity, personal experiences, and the unique qualities that make you who you are. Finish the statement, "Beneath my skin, I am..." and let the world see the beauty and diversity that resides within you.
Forever
IMPACT
STORIES THAT LIVE ON
We understand the significance of capturing the impact of SKiN. After the event, we provide each school with video memorials that capture the essence and magic of the experience. These treasured mementos ensure that the stories shared and connections made during SKiN live on. They serve as a lasting reminder of the power of storytelling and the transformative effect it has on individuals and communities.